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Knysna Gin

birds and berries

This is an identity design for a local gin crafter who wanted a handmade brand feel. Our solution: just like the ingredients - the design elements needed to be locally sourced too.

knysna lourie

Knysna is a seaside town situated along the east coast of Southern Africa, a popular tourist route. Along with a population of elephants and other rare animals, the Knysna Lourie is a species of turaco found only in this region. Making it a great mascot for this local business.

local and sustainable

While the lourie provides the main personality, our other design choices also had clear reasoning behind them. The bottle has a medicine shape because of gin's medicinal origins, the hand drawn patterns depict african shapes and botanicals. Even the bronze foiling on the label connects to the copper still in which it's made. Broadly still, we used acid-free papers to print on, and wood signage for burning the logo rather printing.