In this first episode, we see how ORBIS brings much needed opthalmic care to the people in Mongolia's capital city: Ulan Batar. They do this by having installed a fully operational eye hospital on a DC-10 - dubbed the "Flying Eye Hospital". The documentary follows Craig as he learns about eye surgery and witnesses first-hand the life-changing effect ORBIS has on its patients.
This was a unique opportunity to develop advertising material that is both honest and provides direct help to people in need.
WATCH THE FULL EPISODE HERE